
What Zapier is
Zapier is the original no-code automation platform, now positioned as the control plane for AI workflows and agents across 9,000+ apps. It lets teams connect any AI model to any tool, set cross-model guardrails, manage credentials centrally, and persist workflow logic across ChatGPT, Claude, and Amazon Bedrock. Trusted by more than 3.4 million businesses, it scales from individual two-step Zaps to enterprise-grade governed automation with SSO, SCIM, and audit logging.
Funding snapshot
Zapier's own newsroom describes 'Zapier raised $1.3 million in 2012' and that, 'without any further funding, we were valued at $5 billion in 2021'. No Series A or later institutional round is claimed by the company (the 2021 $5B mark came from a secondary share sale by early investors to Sequoia Capital and Steadfast Financial, not a new raise). Note: Wikipedia/PitchBook record the October 2012 seed as $1.2M led by Bessemer Venture Partners and DFJ, while Zapier's official figure is $1.3M in 2012.
Key features
- Zaps — trigger-and-action workflows with multi-step logic, paths, filters, webhooks, and scheduling
- 9,000+ app integrations spanning 66,000+ triggers and actions
- Zapier MCP — governed bridge for Claude, ChatGPT, and other MCP clients to call 9,000+ apps
- Zapier Tables (no-code database), Interfaces (custom web apps/forms), Forms, and Canvas (AI-powered diagramming)
- AI agents with Bring Your Own Model (BYOM) including Amazon Bedrock and action-level guardrails
- Standalone Zapier Agents (activity-metered AI assistants) and Chatbots (customer-facing AI chatbots); the former Zapier Central product now redirects to Agents
- Enterprise governance: SSO/SAML, SCIM provisioning, audit logs, SOC 2 Type II, SOC 3
Where it lives
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Sources & media
- Zapier Newsroom — company stats, funding history, and press kit · Zapier (official)
- What is Zapier? · Zapier Help Center (official)
- Zapier pricing — plans for every team · Zapier Pricing
- Zapier Developer Documentation · Zapier Docs
- Zapier Integrations Directory · Zapier Docs
- Zapier — Wikipedia · Wikipedia
- Zapier changelog and product updates · Zapier (official)
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